Breakfast Cereal Is In Big Trouble
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19 of Kellogg’s 25 cereal brands tanked last year and sales are down all over the place. Some of the reasons behind this is the lack of convenience of eating a bowl of cereal. People would rather eat a bar of some sort on the go. Another reason is people are having less children these days. The only place cereal sales have any signs of life are in Colorado and Washington.
Read more at bloomberg.com
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