How Fast Food Eaters Split on Ethnic Lines

Published by The Editor at May 30, 2013

Nothing tops ethnicity as a predictor of a diner’s taste in fast food.

These chains get more traffic from Caucasian customers:

• Taco Johns
• Culver’s
• Tim Horton’s
• Steak ‘n Shake
• Caribou Coffee

These chains get more traffic from Hispanic customers:

• Pollo Tropical
• El Pollo Loco
• In-N-Out Burger
• Wienerschnitzel
• Del Taco

These chains get more traffic from African American customers

• Church’s
• Checkers
• Popeye’s Chicken & Biscuits
• Krystal
• Rally’s

These chains get more traffic from Asian customers

• Jamba Juice
• In-N-Out Burger
• Jack In The Box
• Starbucks
• Panda Express