Why is Elon Musk Poaching Onion Staffers?

 

The Daily Beast is reporting that Elon Musk has hired away a number of former writers and staff members of The Onion.  According to The Beast the publications former editor in chief and executive editor are both working on a “secret project” for Musk, and so are three former writers and a former editor.

Cole Bolton, the former editor in chief, told TDB that they are working to launch a brand new comedy project. Sources believe the project may be a satirical news website, but that Musk would not be directly involved in the project.

Musk has long been a fan of the satirical news site and at one time even considered buying it.

 

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