Silliness raised to an art form. This is the brilliance of Steve Coogan. Anyone can be silly. It’s one of the first forms of humor that kids learn. To find silliness that is not simply immature or careless, but is nuanced and detailed, is rare. Steve Coogan has been bringing nuanced, detailed, silly humor, particularly in the form of his character Alan Partridge, for nearly 20 years in Britain.