Streaming Service for Stand Up Coming Soon


A new app called Laugh.ly bills itself as the Pandora of stand-up. According to AV Club, the streaming platform will launch this summer and promises the kind of library Pandora boasts, but filled exclusively with comedians. Laugh.ly was devised by third-time Silicon Valley founder David Scott, founder of nextplanerover.com and Marketfish.
To obtain rights to content, the company made deals with mom-and-pop shops and individual creators to obtain more than 20,000 tracks from 400 comedians. Unlike music, many comedians own the rights to their content. While larger names were signed on through major record deals, the app will also make it easy for up-and-coming comedians to self-publish and upload their records and sets. Comedians can grow their following and monetize their sets from this set-up.
Laugh.ly will resemble Pandora, but be more specifically geared to comedy. The app is ad-supported, but members can opt to pay $7.99 per month (“Front Row Seating”) for an adless experience. The platform also has every joke from every track transcribed onto its database, so Laugh.ly includes “smart” features that organize jokes with their full context taken into consideration. The app can also toggle between allowing vulgarity and bleeping certain words out.
Laugh.ly will launch into public beta mode soon enough, but eager users can sign up to be first in line now through laughradio.com.
Startup Battlefield Wild Card: Laugh.ly Brings Customized Comedy to Devices at #TCDisrupt https://t.co/927jYM6TzU
— TechCrunch (@TechCrunch) May 9, 2016
