A Coke Bottle Made of Ice
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Coke is releasing a new form of packaging made entirely out of ice. The campaign is starting in Colombia, and features advertisements depicting beach-goers drinking the soda from bottles made of ice instead of plastic or glass. To prevent frostbite, each bottle has what looks like a red rubber band that can double as a collectible bracelet. The Coors Cold-Activated Can is for schmucks!
Read more at psfk.com
