Google’s In the Boxoffice Prediction Game Now

googleGoogle analyst Andrea Chen claims that through studying internet searches and the amount of times a film’s trailer is viewed, one can predict the opening box office take with 94% accuracy; and that’s four weeks before the movie comes out. Here’s some more of her findings:

“In the seven-day window prior to a film’s release date, if a film receives 250,000 search queries more than a similar film, the film with more queries is likely to perform up to $4.3 million better during opening weekend. When looking at search ad click volume, if a film has 20,000 more paid clicks than a similar film, it is expected to bring in up to $7.5 million more during opening weekend.”

These numbers are so good, you won’t even have to go to the theater to add to the opening weekend take, but Google knows that already.

Read more at hollywoodreporter.com